Tequila Volcan de mi Tierra, Moët Hennessy’s uncompromisingly crafted and authentically Mexican tequila brand, will return this November as the Official Tequila Partner of the Formula 1 Las Vegas Grand Prix 2024, fueling a thrilling fusion of passion and energy around the electrifying world of F1®.

The Las Vegas Grand Prix bets again on Volcan Tequila acknowledging its rich Mexican heritage, unmatched craftsmanship, and elevated lifestyle – a perfect match with the boldness, innovation and collaboration that the Las Vegas Grand Prix masters on the racetrack as one of the most iconic races of the year.

“I’m thrilled for Volcan de mi Tierra to continue this amazing partnership with the Formula 1 Las Vegas Grand Prix 2024 will mark our second return to known land, where both tequila lovers & motorsport enthusiasts will discover our new limited edition X.A bottle as well as various crafted experiences for fans to come together and celebrate during the exciting weekend,” said Santiago Cortina Gallardo, co-founder & CEO of Tequila Volcan.

For this extraordinary occasion, Volcan X.A will reveal a new striking limited edition bottle featuring art that encompasses the fiery energy of the Grand Prix™, as the brand’s volcanic black fades into a vibrant red, a symbol for passion, power, and boldness, complemented by an echo of the flashing lights of Las Vegas and F1.

Drawing inspiration from the luxury sporting experience scene, Volcan Tequila is set to create experiences that evoke excitement, movement and incandescence throughout the Las Vegas Strip Circuit™. This year, the Elevation Lounge, a dedicated area for appropriately aged fans to enjoy Volcan, will be returning to Paddock Club™ Rooftop and open to all 21+ Paddock Club ticket holders.

This partnership exemplifies the exceptional craftsmanship and collaboration necessary to produce an uncompromisingly crafted prestige tequila and top-tier luxury sporting experience that gathers thousands of people to witness the grandeur of one of the world’s most prestigious competitions.